PPC Advertising That Evolves
Our experienced Salisbury PPC advertising team understand that it’s rare to get pay per click advertising 100% right on the first attempt. It’s a marketing tool that gains success through trial and error, and the key to any great PPC campaign is having the right metrics in place.
Once you measure your effort effectively, your pay per click campaign can evolve and deliver a great return on investment.
PPC is Complicated
PPC may seem simple at first glance. You choose your pay per click keywords, set your demographics, write a short, eye-catching advert, and wait for thousands of customers to flock to your website. However, as with many marketing tools, it’s more complicated than it first appears due to the fact that it’s constantly changing and can be highly competitive in some sectors.
That’s why your business needs a marketing campaign team who know what they’re doing. If you want excellent results choose the PPC crew who can deliver.
The Complete PPC Advertising Package
At Blue Bee, we start by looking at your budget and goals. Then we pick strong, relevant keywords and create imaginative, eye-catching adverts around them, linking these to your website through strong calls to action. The next step is to go live with your PPC campaign and measure its success.
Access to all appropriate PPC advertising metrics means we can then make any tweaks that need making to ensure that your campaign delivers great results.
Click to Customer
It’s great when people click on your ad link, as you’ve obviously caught their eye, but what happens when they get to your website? How easy are you making it for them to buy? Are you answering all of their questions in a place where they’d expect to find the information they’re looking for? Are you giving them a big incentive to purchase a product or service from you?
From powerful landing pages to simple checkouts, our additional marketing services ensure that you maximise all that potential and get your customers converting once they arrive, creating a seamless and successful customer journey.