PPC Advertising That Evolves
Our experienced Salisbury PPC advertising team understand that it’s rare to get this form of advertising 100% spot-on first time. That might seem counter-intuitive but it’s true. Key to a successful PPC campaign is having the right metrics in place.
Once you measure effectively, your pay per click campaign can evolve and deliver a great return on your investment.
PPC is Complicated
It seems simple on the surface – you choose your pay per click keywords, set your demographics, write a short, eye-catching ad and thousands of customers come flocking to your site. It’s more complicated than that and it’s a marketing landscape that’s constantly changing and highly competitive in some sectors.
That’s why your business needs a marketing campaign team who know what they’re doing. If you want excellent results choose the PPC crew who can deliver.
The Complete PPC Advertising Package
We start by looking at what your budget is and what you want to achieve. Then we pick just the right keywords and create imaginative, eye-catching ads around them, linking these into your website. The next step is to go live and measure what happens.
Access to all the appropriate PPC advertising metrics means we can then make the nuanced tweaks to your campaign which deliver great results.
Click to Customer
As we keep saying, it’s all very well getting people to click on your ad link – but what happens when they get to your site? How easy are you making it for them to buy? Are you answering all their questions? Are you giving them a big incentive?
From powerful landing pages to simple checkouts, our additional marketing services ensure that you maximise all that potential and get your customers converting once they arrive.